Program Details

Developed with help, involvement and consultation from a range of officers from local public and private sector organisations the curriculum has been designed to meet the current and emerging needs of managing in a complex and dynamic environment. Particu
Location:
Nicosia, Cyprus
Program Type:
Study Abroad
Degree Level:
Undergraduate
Term:
Fall Semester

Program Overview

Program Description:
Year 1 1. Principles of Marketing 2. Organisational Behaviour 3. Business English 4. Commercial Law 5. Economics 6. Researching Business Data Year 2 1. Marketing & Brand Management 2. Human Resource Management 3. Managerial Finance 4. Case Study Analysis 5. Computers & Information Systems 6. Behavioural Studies Year 3 Term 1 (October-February) 1. International Business 2. Global Marketing 3. Enterprise & Social Responsibility Term 2 (February-June) 4. Consumer Behaviour 5. Strategic Management 6. Project

Developed with help, involvement and consultation from a range of officers from local public and private sector organisations the curriculum has been designed to meet the current and emerging needs of managing in a complex and dynamic environment. Particular emphasis will be placed on the ethical and moral tensions that can arise in such an environment.

Our aim is to produce graduates with all the skills and abilities needed to flourish in the world of business marketing and management. We hope you will leave us: • a confident and independent learner with sound underpinnings of business knowledge and behaviour; • an inspired decision maker, putting all your knowledge to use in reaching creative and effective solutions to complex business situations; • someone who could make the most of postgraduate or professional study; • an effective team player but also someone able to work independently; • someone who doesn’t see a job as the end of their studies but just the start of Continuous Professional Development and Lifelong Learning.
Setting Description:
The curriculum addresses issues that the partnership of academic and practitioner colleagues believe are appropriate such as environmental impacts, the increasing role of ICT, the development of entrepreneurship, globalisation Yet the course still gives opportunities for students to address particular or unique development needs via the negotiated work based learning modules. This theme reflects the importance attached by the team to learning that occurs within the workplace and also supports the development of the cognitive and practitioner skills.
Cost:
Annual Tuition Fees: €6,500

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