Program Type:
Full Degree
Degree Level:
Undergraduate Certificate
Business Administration & Management

Program Overview

Program Description:

Competitive Advantages through a Market & Technology Orientation

Applications are welcome at any time.

For large corporations and SMEs alike, saturated markets, increasingly shorter innovation cycles and reduced protection from imitators are calling for a clear focus on innovation and technology. A systematic response to questions of technology and product development, and knowledge and process management, together with an innovation-minded approach and the integration of such aspects in the consistent strategic management of core competences are becoming critical factors for success in any company.

In the interest of a positive response to these challenges, the MCI – in close collaboration with a number of highly competent partners and with the active support of the Tyrolean regional authority and Tiroler Zukunftsstiftung – has developed an executive certificate course in Innovation, Product & Process Management that meets today’s demanding international standards.