Program Details

The SNHU master’s in marketing research and analytics will give graduates the tools they need to collect data using a variety of methods - interviews, focus groups, market analysis surveys, public opinion polls, etc. — and evaluate that d

Location:
Manchester, United States
Program Type:
Full Degree
Degree Level:
Master
Specialty:
Marketing, Marketing

Program Overview

Program Description:

The SNHU master’s in marketing research and analytics will give graduates the tools they need to collect data using a variety of methods - interviews, focus groups, market analysis surveys, public opinion polls, etc. — and evaluate that data using statistical techniques and software. Upon completion of the program, grads will be able to successfully interpret what the data means for their client and forecast future trends, two skills that will set SNHU graduates apart from other job candidates.

Additional Program Information

Accreditation:
New England Association of Schools and Colleges, Commission on Institutions of Higher Education

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