Program Details

Aim of the course E-Commerce is to familiarize participants with the issue of marketing strategy and trade through internet, development of internet environment, its specific aspects and factors that influence the overall development and business.
Location:
Honolulu, United States
Program Type:
Full Degree
Degree Level:
Master
Specialty:
eCommerce & Social Media

Program Overview

Program Description:

E-Commerce

Aim of the course E-Commerce is to familiarize participants with the issue of marketing strategy and trade through internet, development of internet environment, its specific aspects and factors that influence the overall development and business support of existing businesses in the market.

Upon successful completion, the students will be able to compare their assumptions and conclusions, to identify ways of addressing specific problems and model situations in managerial decision-making process, to plan a corporate strategy of a company in the area of trade and promotion on the internet.

Digital Marketing

Aim of the course is to provide students with current knowledge of internet marketing strategy using the SEO (search engine optimization) and SEM (search engine marketing) tools, content and affiliate marketing, social media and e-mail marketing.

Upon successful completion of the course, students will be able to identify ways to address specific problems and model situations in their managerial practice, and decide upon planning a corporate strategy from both financial and strategic point of view regarding the internet marketing.

Cost:
8900 USD.

Additional Program Information

Accreditation:
LIGS University has earned the international accreditation from the Accreditation Service for International Schools, Colleges and Universities (ASIC). It has been awarded the ASIC Premier University status by meeting strict quality criteria, highlighted primarily by our exceptional educational methods and our approach to students. LIGS University also gained the Better Business Bureau® Accreditation with the highest rating.
Financial Aid:
No
Scholarships:
Yes
Scholarships Description:
Various types of scholarships

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