Our sports marketing internships focus on team promotion. We place interns with specific teams or clubs based on the type of marketing experience you want to gain. We can approach national teams, professional clubs, university teams, even community or Hig
- Auckland, New Zealand; Wellington, New Zealand
- Program Type:
- Intern Abroad
- Degree Level:
- Year Round
- Work Types:
- Business, Medical
- Program Description:
- The INSTITUTE for GLOBAL STUDIES makes NEW ZEALAND dream internships come true! Work alongside top marine scientists; law firms; television stations; social workers; sports marketing gurus and many more! Our 90% placement rate on hard to find custom internships and global database of leading university researchers and top executives makes us the industry leader. IGS founder Dr. David Adams, a cultural anthropologist with twenty years of working one on one with students, has personally set up many of the internships during his world travels and research. The bigger the dream, the better the internship! 17 Countries.1 Dream.
Our sports marketing internships focus on team promotion. We place interns with specific teams or clubs based on the type of marketing experience you want to gain. We can approach national teams, professional clubs, university teams, even community or High School teams. All major sports like football, basketball, soccer, hockey and others are in the field of play. This is a custom-designed internship where we take your interests and background and market you so you can market the team. Emphasis will be placed on learning and implementing the marketing strategy for the club through immersion with all levels of the organization. As fierce as the on the field competition, are the behind the scenes marketing strategies to fill the seats and pay the salaries. The importance of Product, Price, Promotion and Place will be paramount to the intern's understanding of operating a successful organization. The other four P's that will be incorporated into the placement: Planning, Packaging, Positioning and Perception. Together you end up with a sports marketing machine. One element of promoting the club will be the portion of individual players. Athletes that are brand loyal and fans that are loyal to their favorite athletes and teams are an important component in the advertising process. As a subset of these phenomena, teams and players get paid to wear or use equipment or products and their fans thereby develop a loyalty to the products on behalf of the team. Your internship duties will be working to keep all the spokes on the wheel of promoting the team in good order. Interns will promote the team and individual players through a wide array of mediums: Job Duties Social media Print advertising Hosting community events Television advertising Product endorsements Email campaigns Fund raisers Charitable works Product placement in bars/hotels/businesses The ability to interact with team members and the general public and to learn how to create "hype" and generate interest both in the club in general and specific matches in particular will be key to the internship. Learning how to market to different socio economic groups will be a lesson as well. Strategies to fill the high roller boxes are different than putting bodies in the nosebleeds. You will have exposure to all levels of marketing and learn from experts in their fields the techniques used to achieve both goals.
IGS programs are the best programs for the money. We have purposefully kept cost below our competitors to allow us to work with deserving students. You will get one on one counseling throughout the process and we are available seven days per week. We provide students a letter of reccomendation as needed. And our founder, Dr. David Adams, can serve as a job reference in the future.
- Setting Description:
- We work in big cities like Auckland and Wellington as well as rural locations. You can choose your location for most internships. IGS provides a contact person for each country. You will be picked up at the airport and shown your internship location. Next, we will tak you to your housing. You are guaranteed a private room a short commute to your job site. We try to place you where you can make friends easily in parts of town with other students and in housing options with people like yourself. We want you to be comfortable!
- Four Weeks $2335 Six Weeks $3255 Eight Weeks $3850 Twelve Weeks $4495 $500 more for custom internships Hawaii, New Zealand, Australia, and Europe cost around $300 more per each four weeks.
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