Location:

Madrid, Spain

Program Type:

Study Abroad

Degree Level:

Graduate

Term:

Year Round

Program Overview

Program Description:

The Master in Digital Marketing is an innovative, academically sound, practice-driven, and digital marketing-focused programme, reflecting the current challenges of the marketplace.The main objective of the MDM is to help and support students to make the transition into strategic management, in the area of digital marketing in particular. By completing the MDM, participants will gain the key skills and knowledge to evaluate, manage, and implement digital marketing strategies while strengthening their ability to face and solve complex challenges in an increasingly globalised/digitalised marketing environment.

It offers two unique options to strengthen the participants’ professional development. Students may choose between one* of the following to complement their professional development:

• The International Business Experience in London
• The Professional Graduate Studies Diploma