Program Details

Study marketing/market entry in Groningen this summer. Incorporating visits to multinational companies, group discussions, case studies, and of course social activities. The program will run from 22 May - 15 June, 2019. Apply now!
Groningen, Netherlands
Program Type:
Study Abroad
Degree Level:

Program Overview

Program Description:

Various Hanze UAS schools with a focus on business have joined forces to develop the programme Doing Business in Europe. This first-class Summer School takes you on a journey through the European world of business. In order to provide the broadest of information, the programme covers general and specialized subjects, covering the full range of international business topics. The classes are combined with extensive social activities and business trips to multinationals.

The main body of the course consists of the 3 main strands in the programme, as follows:

  • Marketing, Market Entry, Business;
  • Eurozone, Legal, Financial, Political;
  • Intercultural Management, European (Business) Cultures, Personal Management, Leadership.

 We invite and encourage participation of students from all majors and programs!

You will be awarded with 6 ECTS after have successfully completed the course.

When attending a course at Hanze Summer School there is much more than studying and socializing. You will also be given the opportunity to visit large multinationals that play an important role in the contribution to the European economy. Every year, we visit several companies.

No Summer School experience is complete without experiencing the country you are visiting. We have listed a number of options for social activities below. The social activities are part of the programme, after all: 'something happens every day'! We will have dinners, drinks, pub quiz, supper arround the world, bike tour, city tour trough Groningen, sightseeing tour through the Netherlands, visit Amsterdam and the Isle of Schiermonnikoog. 

This year, the program runs from 22 May - 15 June, 2019.


1750 EUR. This fee includes programme participation, accommodation during the programme, social activities, business trips and use of a bike.

Additional Program Information

We invite and encourage participation of students from all majors and programs!

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