Global Marketing Communication and Advertising provides a team-based approach to cross-cultural communication strategies.
- Boston, United States
- Program Type:
- Full Degree
- Degree Level:
- Advertising & Public Relations
- Program Description:
- A Master of Arts in Global Marketing Communication and Advertising is an intensive one-year program where students move as a group through a structured sequence of courses emphasizing cross-cultural communication and cultural diversity in world markets, blending theory with hands-on application. The program equips students with the skills to assume leadership roles within existing and emerging sectors of global marketing communication. Students develop a foundation in marketing, brand management, and integrated communication planning, while cultivating an appreciation for the impact of cultural differences on business.
Additional Program Information
- Emerson College is accredited by the New England Association of Schools and Colleges (NEASC).
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