Program Details
The course follows a number of broad themes and, within these, students have some choices of which modules to follow.
- Location:
- Leicester, United Kingdom
- Program Type:
- Full Degree
- Degree Level:
- Master
- Specialty:
- Marketing
Program Overview
- Program Description:
- The course follows a number of broad themes and, within these, students have some choices of which modules to follow. The themes include structural and strategic aspects; statistical and analytical approaches to marketing, functional expertise in marketing, and problem-based marketing approaches.The programme is based on obtaining a minimum of 180 credits.