Studyabroad.com Newsletters

Our newsletters are packed with information on StudyAbroad.com, upcoming events, and marketing tips for your own web site! If you would prefer not to receive future issues of StudyAbroad.com News, you should send a message to sab_newsletter-off@list.edudirectories.com.

Introducing our newest StudyAbroad.com team member
NAFSA Recap
StudyAbroad.com Country Trends - Melissa Biermann
Upcoming Conferences StudyAbroad.com will be Attending
StudyAbroad.com Advisor Supplies
StudyAbroad.com Traffic Numbers for this Past Year

The team at StudyAbroad.com would like our advisor community to join us in welcoming our newest addition! Jeremy Steinberg joined StudyAbroad.com in May, and will be replacing Erica Brechemin, who has accepted a new role in business development with our EDU Internet Strategies division. We all wish both Erica and Jeremy luck in their new endeavors!

Jeremy Steinberg joins the team with a strong background in sales, marketing and advertising, and has 30 years of experience. His emphasis is on customer service, and he is dedicated to open lines of communication.

Jeremy is a recent college graduate, earning a degree in LAN administration, and is a living and breathing example of adults going to school and finishing degrees later in life. His computer background, combined with his interests in Internet marketing and advertising, lead him to StudyAbroad.com.

In his spare time, Jeremy enjoys martial arts, blues harmonica, and spending time with his wife and two children.

Many of you may have met Jeremy at the recent NAFSA Conference in Baltimore, and he is looking forward to talking with you again. Feel free to drop him a line to introduce yourself! He can be reached at js@studyabroad.com or 610-499-9200.

StudyAbroad.com would like to send a big "Thank You!" to everyone who stopped by our booth this past month at the annual NAFSA Conference. It was great to see old friends and meet new ones!

A record number of people were present at this year's NAFSA Conference, with over 6,000 people from around the world in attendance. A record number of StudyAbroad.com employees were circulating through the booth, and we were busier than ever.

With activity ranging from advisor name collection for our free advisor kits to EDU Internet Strategies demonstrations to the introduction of new employees and clients, we were busy, busy, busy.

Did we mention the free T-shirts? We lost track of the amount of people that were bringing them back as give-aways for their student workers or for their study abroad fairs.

And all of this was just at the StudyAbroad.com booth! With the affiliation between StudyAbroad.com and IIE, we had coverage at two booths, providing information about IIEPassport.org at the IIE booth. The IIE booth had a great location and great traffic, and our raffle of original artwork that was featured in our annual IIEPassport calendar was a success. Every person who picked up a calendar was impressed by the artwork and our ability to put together this yearly promotion.

If you missed out on your chance to acquire one of these calendars, email advisor@iiepassport.org, and one will be mailed to you.

If you are interested in advertising opportunities with StudyAbroad.com, please email advertise@studyabroad.com.

Each quarter, StudyAbroad.com compiles a list of the top 20 most searched study abroad destinations based on activity on the website. Over the past 13 quarters, from January 2001 through March 2004, European countries are by far the most sought out study abroad destinations on StudyAbroad.com. During that time frame, Spain was the standard setter for six quarters, and England is right behind, having been number one for three quarters.

In addition to Spain and England sitting atop the top 20, Italy and Australia have each achieved the number one ranking twice in the past 13 quarters, and none of those countries has dropped from the top 20. Argentina, Ghana, Austria, Russia, Egypt, Brazil, the Netherlands, and Taiwan all have intermittent representation in the top 20 lists, while Madagascar, Kuwait and Finland have all appeared once.

Europe is the most sought out continent on StudyAbroad.com, with 49.23 percent of all countries searched from January 2001 through March 2004. Canada and Mexico keep North America as the second most frequently searched continent with 18.07 percent of inquiries during that time frame, followed by Asia (15.78%), Oceania (7.69%), South America (5.00%), and Africa (4.23%).

As a continent, Asia is well established as a study abroad destination, but the Middle Eastern region is comparatively underrepresented in the StudyAbroad.com search data because of the few programs offered in those countries. During the January 2001 through March 2004 time frame, Kuwait was the only Middle Eastern country to appear in the top 20, at number 20 during the third quarter of 2002.

Like Asia, Africa has few countries represented in the top 20 lists for study abroad travelers because of the short supply of programs located there. Only three countries are represented in the quarterly top 20 lists during the last 13 quarters - Egypt, Ghana and Madagascar - and they are in the top 20 a combined ten times.

"It is not surprising that Africa and the Middle East are so underrepresented in the top 20 lists simply because the number of study abroad programs in those parts of the world are not as abundant as in others," says Mark Shay, President and CEO of Educational Directories Unlimited, Inc., parent company of StudyAbroad.com. "Political unrest and threats of unsafe conditions also seem to keep people away from these historic and exciting parts of the world, and that translates to fewer study abroad programs being offered in those areas."

Like the Middle East and Africa, however, there are fewer programs in South American countries listed on StudyAbroad.com, translating into lower rankings for those countries. There are a great number of Spanish language programs listed for Spain and Mexico on StudyAbroad.com, but there are many fewer for other Spanish-speaking countries. A similar situation exists between Brazil and Portugal, simply because Brazil has a greater offering of language Portuguese programs available.

The quarterly data correlates with the results of a recent survey posted during April on the StudyAbroad.com website. In that survey, 55.86 percent of respondents expressed interest in studying in a European country, 13.79 percent in a North American country, 9.43 percent in an Asian country, 7.13 percent in Oceania, 3.91 percent in an Africa country, and 2.53 percent in a South American country.

"Current world events seem to have an impact on which countries are popular for students looking to study abroad," Mark Shay comments. "For example, Greece has been in the top 20 several times within the past year, possibly because of the positive promotion surrounding this summer's upcoming Olympic Games. As much as political unrest can detract from someone's interest in living and studying in an area, upcoming world events seen in a positive light can boost a country's popularity."

1. England
2. France
3. Italy
4. Spain
5. Germany
6. Japan
7. India
8. Australia
9. Egypt
10. Ireland
11. Canada
12. Brazil
13. Sweden
14. Mexico
15. Argentina
16. Cuba
17. The Netherlands
18. Greece
19. Russia
20. Taiwan

June:

CCA - June 16 - June 18 - Lake Buena Vista, FL

SHRM - June 27 - June 30 - New Orleans, LA

July:

BUTEX - July 6 - July 8 - Stirling, Scotland

CGS Summer - July 10 - July 14 - San Juan, PR

Web Strategies - July 12 - July 14 - Salisbury University, MD

We offer complimentary promotional items for advisors. They include:
* Pens
* Mouse pads
* Brochures
* Posters
* Plastic fair bags
* Pocket cards
* Brochure holders (limit one)
* Adhesive plastic pockets (limit one)
* StudyAbroad.com handbooks (limit one)

Order now to avoid the back-to-school and fair rush! Contact Melissa Mitchell at 610-499-9200 or email advisor@studyabroad.com.

Here's a look at the number of unique visitors (roughly the number of individual users) per month visiting StudyAbroad.com:

May 2004: 620,282
April 20004: 601,579
March 2004: 614,301
February 2004: 525,193
January 2004: 575,807
December 2003: 421,337
November 2003: 509,341
October 2003: 581,567
September 2003: 550,384
August 2003: 450,745
July 2003: 494,218
June 2003: 493,898

If you have any news to share with the team at StudyAbroad.com, let us know! We are always looking for industry news to share in our newsletters. If you have articles, press releases, or any other communications you would like us to pass along, please contact Melissa Biermann at mb@edudirectories.com, and she'll do her best to feature you in an upcoming issue of StudyAbroad.com's bi-monthly newsletter!

Educational Directories Unlimited, parent company of StudyAbroad.com, produces several newsletters, specifically StudyAbroad.com News, GradSchools.com News, and IIEPassport.org News, as well as periodic news releases. To subscribe to StudyAbroad news, please email sabnewsletter-on@list.edudirectories.com. If you would like to receive our news releases, please contact Melissa Biermann.

StudyAbroad.com is the Internet's leading source of international education information. It contains directories of study abroad and intensive language programs that are organized by both subject and destination. StudyAbroad.com also includes the Destination Portal Pages, the popular StudyAbroad.com Handbook: A Guide to Traveling Abroad, discussion boards, financial aid information, and much, much more. StudyAbroad.com is a service of Educational Directories Unlimited, Inc. (www.edudirectories.com).

Educational Directories Unlimited, Inc. (www.edudirectories.com) is a unique college-oriented marketing firm that achieves a dynamic blend of academic purpose and commerce. Among Educational Directories Unlimited's computer-based recruiting tools are several comprehensive directories: GradSchools.com, StudyAbroad.com, EducationforAdults.com, CollegeAbroad.com, Distance.GradSchools.com, Business.GradSchools.com, as well as innovative services such as Student Prospector and Student Prospector Administrator. The Educational Directories Unlimited system design provides a unique utility for prospective students, advisors and educational administrators, bridging the three since its inception in 1995.

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StudyAbroad.com
A service of Educational Directories Unlimited, Inc.
1450 Edgmont Avenue
Suite 140
Chester, PA 19013 USA
Phone: 610-499-9200
Fax: 610-499-9205

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