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NEW HOMEPAGE MENUS
Be sure to visit the studyabroad.com Home Page and check out our new Main Menu. We have redesigned our menu so that there are two main sections: "Program Search" options and "Information Center" options. This redesign simplifies the options for users visiting our site and should make navigation easier.
The Program Search Options include "By Country," "Summer Programs," "By Subject," "intensive Language," "Experiential," and our new "Summer Law Programs Directory." The Information Center options include the "studyabroad.com Handbook," "Related Products and Services," the "Study Abroad Forum," "What's New," "Links," and a link to our sister site, Gradschools.com
SPRINT COMES ABOARD
We will be showing banner ads for SPRINT during the month of December. SPRINT's ad agency contracted banner positions throughout both studyabroad.com and Gradschools.com to help promote their FONCARDS to students.
This is our second corporate banner deal, the first being with Cultural Insurance Services International (CISI) on our Search by Country Page. Banner advertising positions are sold on a fist come, first served basis and are available to our program sponsors as a means to supplement other advertising on our site. Banner ads are a great way to target your market on specific studyabroad.com directory pages. Banner positions can be purchased by the month, quarter or year. Rates are available through our on-line rate card at http://www.studyabroad.com/adinfo
YOU'RE INVITED
We would like to extend an invitation to all who read this newsletter to our annual Holiday Open House, to be held at our offices on Tuesday, December 23 from 11am to 4pm. We understand that many of you are on the other side of the world (this newsletter now reaches more than 800 e-mail addresses worldwide), but if by chance you will be in or near the Philadlephia area on this date, please make plans to stop by.
We will be serving lunch and light refreshments all afternoon. The open house is an opportunity to meet the clients, colleagues and friends of studyabroad.com, Gradschools.com and our parent company, Educational Directories Unlimited, Inc. Please RSVP if you wish to attend by phoning 610-364-0400 or writing to mlandon@studyabroad.com
SWEEPSTAKES COMES TO END
MAILING LISTS AVAILABLE
We have just concluded our 3rd annual "back-to-school" sweepstakes. We will be selecting our winner within the next week. This year more than 1,000 entries were received, all through our on-line entry form. We would again like to thank Student Flights, Inc. for co-sponsoring our sweepstakes.
Most of the students who entered provided some basic information about their study abroad intentions (where, when, what they want to study) and checked a box which allows us to share their names with appropriate vendors.
We will be making these names available in the form of a data file to our advertisers upon request at no charge. We will prepare a standard file in tab-separated text which should be easily imported into most database and spread-sheet applications. The standard file will include contact and study abroad preference information for all of the users who gave us the OK to forward their names.
If you are an advertiser and would like to receive this file, please send e-mail to mlandon@studyabroad.com with your request. Files will be sent within a week along with the field definitions for you to use in importing.
Non-advertisers may purchase this file for US$25.
In addition, both advertisers and non-advertisers can purchase custom versions of this data for an additional fee. We will be happy to find inquiries from students with an interest in a specific country/language/region/geographic region. The fee for custom orders is $.25 per name (minimum order is $10.for advertisers, $25.for non-advertisers).
All orders can be printed on labels for an additional $.10 per name. Send requests for custom orders to mlandon@studyabroad.com
CONFERENCE UPDATE
Mark Landon recently presented a session at the NAFSA Region VIII conference in Baltimore on "Marketing Study Abroad Programs on the World-Wide Web." Mark also assisted Greg Jewell of Drexel University with a "Create Your Own Web Page" workshop at the same conference.
Mark will be involved in presenting a similar "Marketing Study Abroad on the Web" session at the annual CCIS conference in Washington DC on January 30.
Mark Landon and Mark Shay will both be attending the annual meeting of the Council of Graduate Schools in Washington DC on December 4 and 5 as exhibitors. Gradschools.com has become a sustaining member of the Council of Graduate Schools. (http://www.cgsnet.org/97am.htm)
We also plan to exhibit at the NAFSA 50th Annual Conference in Washington DC from May 26 to May 29 1998.
USER GUIDES AVAILABLE
Study Abroad advisors wishing to distribute our popular "studyabroad.com User Guides" can order free supplies by contacting our office. In addition to the User Guide brochures, we have holders for the guides, both table top displays and wall mount plastic pockets. Studyabroad.com posters and bookmarks are also available.
Please order your materials by sending e-mail to webmaster@studyabroad.com and specify items and quantities requested. Please allow several weeks to receive your order.
NEW ADVERTISERS
We are very proud to announce that our advertisers now number in excess of 225, including the following new advertisers since our last newsletter:
American British College - Centro de Estudios de Español
Big Island Homestay School
Elemadrid
Global Awards, Inc.
International SOS Assistance
International Spanish Language School of Central America
John Cabot University
Lindauer Sprachinstitut Dialoge
Proyecto Maria Concepcion
Sprint
Study Abroad Florence - Lorenzo de'Medici
SUNY University at Albany
Sweet Briar College - Junior Year in France
TRAFFIC REPORT
Once again, the number of pages served by studyabroad.com continues to grow. Following are the number of pages served month to month for the past year. Just below you will find the pages served for the same month in the previous year, where available.
Traffic in Total Pages Served:
November 1997: 257,979 (unique hosts: 40,356
November 1996: 192,587 (unique hosts: 37,213)
October 1997: 343,837 (unique hosts: 54,096)
October 1996: 157,726 (unique hosts: 29,774)
September 1997: 238,779 (unique hosts: 41,789)
September 1996: 149,185
August 1997: 185,182 (unique hosts: 37,430)
August 1996: 95,543
July 1997: 137,117 (unique hosts: 28,099)
July, 1996: 68,427
June 1997: 145,747 (unique hosts: 28,648)
June 1996 (estimated): 63,434
May 1997: 187718 (unique hosts: 39,108)
May 1996: 77,481
April 1997: 183,284 (unique hosts: 37,240)
April 1996: 84,891
March 1997: 173,087 (unique hosts: 35,924)
March 1996: 79,580
February 1997: 204,217 (unique hosts: 37,822)
February 1996: 59,562
January 1997: 200,764 (unique hosts: 38,020)
January 1996: 36,487
December 1996: 115,566 (unique hosts: 23,364)
December 1995: 29,747
November 1996: 192,587 (unique hosts: 37,213)
November 1995: 21,048
TOP TEN LIST
Here are the top 10 universities for November 1997 in terms of usage of our system. Following the university name is the total number of studyabroad.com pages viewed from computers in their system.
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